Getting it Right the Second Time – Michael Gershman (Old/Bargain)|Introduces the concept of “re-marketing” to explain the dramatic transformations of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products.
Getting it Right the Second Time – Michael Gershman
₨472
Availability: 5 in stock
| Weight | 0.3 kg |
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| Dimensions | 10 × 10 cm |
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